Flatiron surrounds the iconic Madison Square Garden.

Welcome to Flatiron

Named after the famed Flatiron Building, explore Flatiron District real estate!

The Flatiron District is a neighborhood located in Manhattan, New York. Flatiron surrounds the iconic Madison Square Garden. Its central location allows easy access to most of Manhattan and is bustling with activity.

Named for the legendary Flatiron Building, the Flatiron District used to be known as the Toy District due to its numerous toy and clothing manufacturers. The area is now known as a hotspot for publishers and advertising agencies, which has earned it the nickname “Silicon Alley.”

Because it’s primarily a commercial district, the housing market is highly competitive in Flatiron. That being said, the limited openings have given way to new high-rises popping up in the area. These newer luxury high-rises have all the amenities you could want: pools, gyms, and more for residents only. Housing can start from mid-$700K condos to multimillion-dollar apartments.

What To Love About Flatiron District Real Estate

  • The legendary Flatiron Building
  • Madison Square Park
  • The excitement of the New York lifestyle

People & Lifestyle

The atmosphere of the Flatiron District is fast-paced and exciting — the perfect environment for those who love bustling city life. At night, the traffic slows down, and the area is more serene, so there’s plenty to enjoy about both day and nighttime living.

Due to its long history of being a bustling manufacturing district, Flatiron is perfect for young professionals. Young entrepreneurs can also cut their teeth here — Flatiron is a great place for businesses to flourish. Families can also find a great place to live amongst the young professionals and bustling city life. If you would like to start your home search in the Flatiron real estate market, contact Monica Novo and the team today!

Dining, Shopping & Entertainment

There is plenty to do in Flatiron, as it is one of the most well-known shopping districts in the world. Flatiron also possesses some of 5th Avenue’s designer brand line-up.

Among the lineup of stores along 5th Avenue are popular brands like lululemon athletica, the international brand for athletic apparel, and Anthropologie, which sells a variety of items including clothes, decor, and jewelry. If you venture off the main road, you can find a variety of local boutiques and other shops.

When you’re looking for the perfect bite to eat, there are a variety of restaurants. Try stopping by Eataly, a famous New York City Italian chain. Or try Union Square Cafe, a beloved favorite of the area for over 30 years. Union Square Cafe has a variety of soups, salads, steaks, and more.

Things To Do in Flatiron District

Aside from all the incredible options listed above, there is still a variety of things to do besides dining and shopping. The following are great options for anybody living in or visiting the area.

One of the most infamous performance venues in the world is located in the Flatiron District: Madison Square Garden. Renowned for hockey, basketball, and concerts, Madison Square Garden has an event for everyone to enjoy. Gramercy Theatre is a music venue owned and operated by Live Nation, the global entertainment giant.

If you’re looking for something educational or natural, there’s something for you to do in Flatiron. Check out The National Museum of Mathematics, which has amazing exhibits that show how math works in the real world. You could also check out Madison Square Park, which hosts a variety of events throughout the year, as well as offers art installations and green space.


Homes in the Flatiron real estate market are served by several excellent schools. Top educational opportunities include:

  • Maryel School of New York, PK & K-5, highly rated private school
  • The École, PK & K-8, highly rated private school

Work With Us

The Novo Team offers over 30+ years of expertise in the New York Metro marketplace producing hundreds of millions in sales. Our scope is expansive. We house competencies ranging from: New Development Marketing, Processes and Controls Design, Brand Management and Licensing, to Private Sector Consulting and North Fork - Hamptons Markets.

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